ESIC

International Business Experience 2017. China Module at Cheung Kong Graduate School of Business (CKGSB)

29/05/2017

PG students different ESIC Campuses participated last May 7th to May 14th in the annual International Experience to China by ESIC, which was organised for the first time with the school´s partner in Beijing CKGSB; the first private independent business school in China and one of the most prestigious in the country.

 

CKGSB China ModuleCKGSB China Module
 

The focus of this experience was on building strategic and leadership capabilities to gain insights on the implications of globalization and the transformation of China as well as on the challenges and opportunities that the country brings to both international professionals and companies. In that context the group, that shared this experience with 18 MBA students Ross School of Business (University of Michigan), attended seminars and conferences by world renowned faculties; examples include “Challenges of the global technology giants in China” or “Strategies for entering the Chinese market”. Participants also joined several networking events with CKGSB students and Chinese businessmen/woman and visited leading Chinese international companies such as Alibaba, LD.com or Lenovo. In addition, they also had the opportunity to visit some cultural spots such as the Great Wall or the Forbidden City.

This International Experience to China, which represents a great added value for students´ professional and personal development, is organised annually by the school with the aim of offering a first-hand international experience in the Chinese business environment, providing real contact with the Chinese market place and access to an international network of renowned businessmen/women, professionals and academics.

Publicado por:

Campus de ESIC en Madrid

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